Author: admin

  • What makes a user want to share your link in social sharing?

    What makes a user want to share your link in social sharing?

    Index 1. Relevance 2. Emotion 3. Utility 4. Uniqueness 5. Social Proof 6. Ease of Sharing 7. Identity and Self-expression 1. Relevance Users are more likely to share content that is relevant to their interests, needs, or preferences. If the content resonates with them or adds value in some way, they are more inclined to…

  • Social media is our cheapest way of marketing

    Social media is our cheapest way of marketing

    As Social media is our cheapest way of marketing and growing users, Its not only important to have a social presence, strategic planing on how to guide and maximise the channel is key to success I have done some digging into how companies have used it to their advantage, and how others have built on…

  • Happy Customers can be Business Promoters

    Happy Customers can be Business Promoters

    When dealing with customers, treating them well is crucial for any business. Customers are the reason for a business’s success, and as such, businesses owe their existence to them. Let’s explore how to turn happy customers into business promoters. However, as a business leader, there’s more you can do than simply ensuring customer happiness. While…

  • Strategies on How to Price E-commerce Products

    Strategies on How to Price E-commerce Products

    Setting the right price for your ecommerce products is a crucial decision for any business owner. However, it can be challenging to determine the best product price. The price you set impacts demand, profit margins, cash flow, and expenses your business needs to cover. In the digital age, customers are well-informed about product quality and…

  • Building Trust Through Your Website

    Building Trust Through Your Website

    Regardless of whether your business is B2B or B2C, building trust with your customers and prospects is essential. Content marketing can be a powerful tool in achieving this, and your website is key to establishing trust. As your website may be the first point of contact with your company, it’s important to position yourself as…

  • SEO Terminology

    SEO Terminology

    Some SEO Terminology | hopefully this will help you understand all the web jargon in your next meeting! Keyword Page Mapping“Keyword Page Mapping is the process of identifying and mapping relevant keywords to specific pages on a website. This involves analyzing the content and purpose of each page to determine which keywords are most relevant…

  • Advantages in moving to a WordPress CMS

    Advantages in moving to a WordPress CMS

    Considering switching to a content management system for your business? If you are, WordPress could be the ideal way to start. It has an intuitive interface, user-friendly features, and stunning designs that create eye-catching visuals, enabling you to elevate your business website to the next level. It is not only affordable and incredibly easy to…

  • 10 Ways You Can Improve Your Website User Experience

    10 Ways You Can Improve Your Website User Experience

    To ensure your website visitors have the best experience possible, you don’t need to be an expert in web design. In fact, there are simple steps you can take to make your site user-friendly. Here are ten tips to improve your website’s user experience. Website User Experience: What Is It? When visitors come to your…

  • How to build a cost-effective WordPress website

    How to build a cost-effective WordPress website

    Building a website is an essential part of any business, but it can also be costly if you’re not careful. Luckily, there are ways to keep costs down when building a WordPress website. Here are a few tips to help you create a cost-effective website. Look for domain and hosting bundles: When you’re starting out, it’s…

  • Why do I need a web designer?

    Why do I need a web designer?

    When it comes to building a website, there are many options available including DIY website builders, templates, and pre-designed themes. While these options may be tempting, they don’t compare to the benefits of working with a professional web designer. Here are a few reasons why it’s important to use a web designer for your website.…